Enterprise Application Use cases in Metaverse – Remote Collaboration
As internet technology goes through its next iteration with the Metaverse coming into its own in the past few years, there is a great deal of excitement in the tech world about its potential and possibilities.
With Metaverse gaining traction, developers and companies and finding novel ways of applying it to real-life use cases with the industry growing at an exponential rate.
Enterprise Metaverse use – cases
Metaverse offers innovative opportunities in business functions such as remote collaboration.
Metaverse can address the challenges of remote work by providing a 3D virtual work environment where employees in their digital avatars could communicate and collaborate remotely with the team in real-time, ensuring productivity.
It also provides users with some semblance of real-life by connecting, interacting, and relaxing with peers in virtual meeting rooms and lounges.
Holoportation is a term that defines employees located in different parts of the world and collaborating in a virtual room. Metaverse allows users to be a part of holographic experience in a collaborative interaction in virtual meetings from different physical locations.
Metaverse also provides the right setting for different kinds of meetings, for instance, the ambiance of a basic meeting room would be different from a town hall meeting or a traditional conference room, or a training room. It allows users to create fit-for-purpose rooms where they can superimpose themselves in the virtual world and create the surrounding that is appropriate for their requirement.
Global enterprises like Nike, McDonald’s, YouTube, and Walt Disney apart from brick-and-mortar structures also have invested in virtual offices.
eXp World a cloud-based real-estate brokerage and technology platform, operates its entire business in the metaverse with employees and clients collaborating irrespective of their geographical location.
‘Viceverse’ is a metaverse-based headquarters created for the Vice Media Group in collaboration with the architecture firm Bjarke Ingels Group with meetings, briefing sessions, demos, presentations, etc. being held in this virtual office. Viceverse serves as the agency’s virtual innovation lab allowing clients to experiment with NFTs, DAOs (decentralized autonomous organizations), and Web 3.0.
Virtuworx offers a hybrid VR and MR environment with customization solutions to different requirement settings for events, offices, conferences, virtual training, and trade shows to users participating in their digital avatars.
Facebook Horizon’s Workrooms is another example of employees collaborating in the Virtual Reality space.
Metaverse has created a new and unique world full of possibilities and opportunities for a diverse variety of businesses. Although the early adopters might need to prepare for the challenges it presents currently, they will certainly gain a competitive edge by leveraging the immense potential of this field.